Prime Highlights
- Carslan won the Technology Innovation Color Cosmetics of the Year award for its research-led approach to makeup innovation.
- The company has invested in research for 25 years and holds 167 authorised patents in China.
Key Facts
- Carslan was founded in 2001 and operates its own manufacturing facilities.
- The brand’s Black Magnetic Soft Focus Powder features proprietary oil-absorption technology and has been upgraded to version 3.0.
Background
Carslan has been awarded the “Technology Innovation Color Cosmetics of the Year Award” at the Beauty Inc China Annual Industry Awards for its consistent efforts towards innovation in the field of color cosmetics.
The award highlights Carslan’s efforts over the past 25 years to develop advanced makeup products through continuous investment in research and technology. The company said innovation remains at the centre of its business strategy, helping it strengthen its position in China’s domestic cosmetics market.
Carslan has also earned recognition from the China Association of Fragrance, Flavor and Cosmetic Industries. The association certified the brand as the leading domestic color cosmetics brand based on its top omnichannel retail sales in 2024. It also included Carslan among the Top 50 Chinese Cosmetics Enterprises and Top 50 Brands for 2025 and 2026.
Black Magnetic Soft Focus Powder is one of the key products of the brand that has been instrumental in winning the recent award. This loose powder has an oil-absorbing formula that is known to take away extra oils from the skin but leave it moist. It has reached version 3.0 due to continuous research and development efforts.
Established in 2001, Carslan has grown its research and manufacturing operations by having its own production plants, such as an intelligent factory inaugurated in 2024. The company also works with an international research team through its Milan R&D Center and has secured 167 authorised patents in China.
Carslan said it will continue investing in research, product innovation and technology to develop high-quality makeup products and support the growth of China’s color cosmetics industry.



